Jaeger Naturally
VHS Colour Sound 16.10.1985 23:00
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Summary: A Video promoting the Jaeger clothing company.
Title number: 3093
LSA ID: LSA/4066
Description: A promotional documentary about the Jaeger clothing company revealing all the stages of the organization's work. It shows the full process of bringing new clothes to market from the initial design and fabric selection, the making of samples and prototypes, the production of pattern pieces, manufacturing, wholesale distribution, presenting the new range to wholesale and overseas customers, export services to Europe, Japan and Hong Kong, marketing, retail distribution, store display and presentation, and retailing in their own and other stores. The video shows work at many of Jaeger's workplaces: the London Head office, the main Regent Street store (exterior and interior shots), the Burgess Hill design centre, the Kilmarnock factory, the knitwear factory in Belper, the dyeing and finishing factory in Springfield, Nottinghamshire, and the computer centre managing stock control and distribution in Kings Lynn.
Keywords: Clothing; Fashion
Locations: United Kingdom; England; London; City of Westminster; West Sussex; Burgess Hill; United Kingdom; Scotland; East Ayrshire; Kilmarnock; Derbyshire; Belper; Nottinghamshire; Norfolk; King's Lynn
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